A world-renowned IT company with a strong presence in the global B2B and SaaS market in the USA and the EU.
  • Challenge
    The company was looking to hire two senior-level professionals: a Head of B2B Marketing and a Head of Product Marketing. These were key leadership roles requiring deep industry expertise, strategic vision, and a proven ability to drive growth in competitive, fast-paced tech environments.
  • Actions
    • Aligned closely with the hiring team to define role requirements and success profiles.
    • Launched an extensive search campaign, combining targeted outreach, market mapping, and direct sourcing across relevant B2B and tech sectors.
    • Assessed a vast pool of candidates based on both hard skills and cultural fit, ensuring a well-rounded evaluation process.
    • Maintained strong communication with stakeholders to provide updates, manage expectations, and adjust strategy as needed.
  • Results
    • Successfully filled both roles within 8 weeks.
    • Presented a broad and well-qualified candidate pool, resulting in 3 top-tier finalists per role.
    • Final hires exceeded expectations in terms of alignment with company goals and leadership fit.
    • The client was delighted with the process, outcome, and overall quality of candidates.
  • Key Success Factors
    • Deep understanding of the marketing leadership landscape in tech.
    • Efficient and structured recruitment process.
    • Strong candidate engagement and stakeholder collaboration.
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